Our vision is to revolutionize the industry!

Tilbake til artikler

Our vision is to revolutionize the industry!

Skrevet av

Jan Georg Iversen

Properti is a digital platform that creates beautiful websites with property selectors for real estate projects - simple and cost-effective! After five years of product development, the venture was spun off as its own company. This fall, we searched for a managing director for the proptech startup. Now, Robin Sværen is in place, and the course for growth has been set.

- The interest was significant. There were many excellent candidates for the position," says chairman Truls Vad Fjeldberg. "After an extensive process, we were left with a clear first choice, and we are pleased that Robin Sværen accepted. I am confident that he is the right person to steer the Properti ship towards our ambitious goals.

With a strong environment behind

Edge Branding is the largest shareholder, and our developers will continue to be hands-on and ensure that Properti leads in functionality and user-friendliness. Yvonne Aasbø, CEO of Edge Branding, is excited about the collaboration with Robin Sværen:

- This looks very promising in every way. Robin is just as forward-thinking and dedicated as we believed and hoped. He combines knowledge of technology with a strong interest in real estate and sales. This benefits not only us but also Properti's customers.

Properti is headquartered in Oslo, but Robin spends one or two working days per week at Powerhouse Telemark in Porsgrunn, where Edge Branding is located. This way, he is always close to the development team and the crew who will assist with the marketing of Properti," says Aasbø.

Passionate about excellent customer journeys

Robin Sværen is an active 32-year-old. He lives on Aulitoppen in Nes municipality with his wife, three children, and the family dog. He has broad technological experience and is also familiar with the real estate market. Robin comes from a position as PMO at Recover Group. He feels he has struck gold with this opportunity ...

- Edge has provided me with a solid foundation for further work. In my opinion, Properti is an absolutely fantastic product. It's smart and professional, yet simple, user-friendly, and, not least, cost-effective. With Properti, I have all the opportunities to create what I am most passionate about, namely excellent customer journeys," says CEO Robin Sværen, who does not hide the fact that the company has ambitious goals:

Properti aims to change the way properties and new developments are marketed and sold. We are set to revolutionize the industry.

Robin Sværen,

CEO Properti AS